Posts filed under ‘Blog’

Target Marketing 101: Six Tips on Where to Start and What Direction to Take

Marketing any business requires the ability to know your audience while creating effective marketing and advertising campaigns. The more in-tune you are with the target demographic you are trying to reach, the easier it is to sell the products or More…

How to Market & Leverage your Content Online

There is no doubt, content marketing is very important if you are serious about your online voice. With so many social platforms to pick from it can be difficult to try and find the right one for your content. The More…

Finding optimum DPI (Really PPI) for Large Format Printing – Condensed Version

Just trust me this works. It’s a two-step process that you can learn more about here: Finding PPI for large format printing (Not condensed…as much). Calculate everything is in INCHES. 1. Find the viewing distance If you can estimate the More…

Finding PPI for large format printing

I have wondered and been asked more times than I can count…what is the best way to figure out the optimal PPI for large format printing. After a bunch of research and experimenting/experience I think I have a really good More…

Web Design for Startups: Things You Should Never Skimp On

Startups often find themselves in a make-or-break situation in the days, months, and years before they become profitable. When it comes to web design for startups, these six items are worth very careful consideration. Good Design: It Makes You Look More…

The Proper Way to Create A Commercial

From time to time we all bump into commercials that just stick out in our minds for years to come. Here are a few that have that power.

The Anatomy of Content Marketing

Content marketing could be one of the most powerful forms of social media on the web today. Content seems to make the world go round simply because people enjoy reading different types of material. Whether it is rich media content More…

GHASTLY GRAMMAR GULAGS: PART 2

In the last edition of our romp down grammar lane, we discussed how language and writing can mark you as a professional, inspire trust, and pave the way for hordes of new customers. The long as short of it is More…

GHASTLY GRAMMAR GULAGS: PART 1

You’ve done it: taken on the challenge of maintaining your own content on your website. Or perhaps you’re off to write some business-y blogs. Or put together an impassioned email to customers—or customers to be. Regardless of your medium, organizations More…

THE INTERROBANG AND OTHER ODDITIES

In the 50’s, you couldn’t throw a talkie without hitting an interrobang key on your typewriter—a funny little button that represented the character ‽ , a combination of an exclamation point and a question mark. Like a singularity of expression, More…