It is not too often that a brand comes along which can change lives overnight. Apple’s iPod has done just that over the last few years and this video below is a prime example.

New to social media marketing? Or are you an old dog that’s been into Facebook since 2006? Whether you’re pro or no, it’s easy to forget the Internet’s true purpose: indexing fart jokes and scrolling through pages of hilarious cat More…

Do you ever wonder where exactly the internet came from? I mean we wake up every morning hop on sites like Google to find out what Kim Kardashian is doing but we never really stop and think about where all More…

Boys and girls, grab your scalpels and your barf bags, because today we’re going to be dissecting that elusive and oftentimes mysterious holy of holies in the advertising world: the brand. Now observe, as we pin down this beast and More…

There’s a reason Apple’s market share has grown dramatically in the last decade: they’re not afraid to hit first. In an age where copycats become fat cats—and remakers are now churning out remakes of remakes—those that are creative and original More…

  Let’s face it: strategy is what seperates us from the animals. When we at 36creative lay out goals with our clients, it’s a matter of generating exceptional work that backs up their desires. But today we focus on the More…

For many the word Lamborghini is immediately associated with luxury and class but believe it or not Lamborghini at one point actually went through their own brand identity crisis. Brands are not just born overnight but require years of massaging and nurturing More…

Turning new ideas into profit is a lot harder than a board meeting and hot coffee. How marketing professionals respond to challenges, and how the integrate themselves into local markets can spell the difference between success and failure. Above all, More…

As businessmen and women, we’re accustomed to dressing in starched suits and sitting in uncomfortable chairs of hours on end. It’s what we do. But in between scheduling meeting times and attempting to change up the watercolor bottle, we need More…

Do you know who Dan Schawbel is? He is one of the leading voices in personal branding and Dan has been making a name for himself over the years. Dan had an opportunity recently to sit down and interview one of More…