Numerous small businesses and even large ones have seen the benefits that arise as a result of hiring a dedicated person to take care of their social media marketing needs. If you are fortunate enough to have been hired as a social media intern, you may want to take note of the following advice to avoid losing your much-coveted online job.
It is crucial to ensure that you choose the right words when posting content – regardless of the social media platform that is being used. Always be professional and ensure that no profanity is ever used. If you need to abbreviate words, such as when posting on Twitter, you will even need to make sure that these cannot be misconstrued. It is just as important to keep your private social media profiles profanity-free, as it is easy for someone to connect you to a brand or company.
There have been many cases of employees being fired because of complaining online. In some cases, people were fired even before they had started their jobs, because they had posted updates like the one posted by a Texas teen who had gotten a job at a Texas pizza joint, “Ew I start this f— ass job tomorrow.” Her future boss discovered the tweet and fired her immediately – via Twitter. His response read, “And…No, you don’t start that FA job today! I just fired you! Good luck with your no money, no job life! Lesson learned – never complain about a job on social media.
Numerous examples exist of employees (social media interns and others) who were not only called out for making fun of their bosses and colleagues online, but who were fired as a result thereof. Regardless of whether you set your rant post to private or not, or whether you delete it afterwards, there is still a chance that it may have been shared numerous times already.
This is a big no-no. At the end of the day, clients are the ones who help provide your pay check. Although not a social media intern, Ashley Johnson, a former pizza waitress in North Carolina, found herself being fired after complaining about some of her customers on her private Facebook page. Her post contained profanity and sarcasm, and she had also put the cherry on the top by labeling the customers in question as “cheap.”
When it comes to interning for a business, it is crucial to only post content that is factual. Even although there may be a few thousands tweets and shares on a particular piece of information, this does not mean to say that it is true. Posting inaccurate or untrue information could not only see you being fired; it could even result in expensive lawsuits in some cases.
In most cases, being a social media intern can be an extremely exhilarating and rewarding job – provided that it is always performed in a professional manner. In fact, it is one of the easiest ways to gain a foothold in the world of online marketing.